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ANDIAMO LODGE
BRAND EXPRESSION
VISUAL IDENTITY
WeB DESIGN
Social Content
Andiamo Lodge is Alabama’s first experience lodge located in Mentone, Alabama. This creative retreat specializes in luxury curated experiences from cheese making, to writing, painting, exploring, and outdoor athletic endeavors. The creation of Andiamo Lodge is a love story that started with a bike ride and ended with an unwitting undertaking. Colleen Duffley and her husband Steve Carpenter were living their best lives at their Mentone, Alabama cottage along Little River, which, incidentally, begins and ends on top of Lookout Mountain. Duffley, a creative director, editorial, and commercial photographer whose images have graced the covers and pages of every lifestyle and shelter magazine you can think of enjoyed posting photos of the couple’s summer outpost in Mentone and its environs.
Born of love for family and friends, the talented duo bought the lodge and transformed its tired look into the rustic luxe inn that guests experience today. With Duffley’s keen eye and Carpenter’s culinary and managerial talent, they created lodging, a menu, creative experiences and an atmosphere that’s a feast for the senses and so much more than a place to rest your head.
It has been my great pleasure to join forces with Colleen, simply an amazing talented human, to bring her luxury lodge experience to life by developing her brand identity and helping grow the Andiamo customer experience in all her customer interactions. Andiamo Lodge may be small in scale but Colleen and Steve have big goals. Inspired by the likes of luxury destination experiences such as Blackberry Farm, Andiamo is wowing guests and quickly becoming a sought after venue for top creative names looking to connect with small intimate audiences.
Brand Video
Customer Experience
Andiamo is truly defined by the intimate, curated customer experience each guest enjoys thanks to Colleen & Steve’s dedication to every last detail. One look at the lodge’s reviews and it is immediately clear customers appreciate the extra effort and planning that goes into each guest’s luxury stay. When we designed the website we made sure to leverage Colleen’s beautiful photography so visitors have an immersive experience. In phase two of the Andiamo web site we will be launching an online catalogue which will give guests the opportunity to shop the exclusive Gallery at Andiamo which offers original artwork and collected curiosities from around the world.
Andiamo Business Card
Andiamo Signage
Logo & Color Pallet
Marketing Flat Card
In Room Tip Card
Web Site
Homepage Banner
Press Kit
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Social Media Assets
Mother’s Day Campaign
Coffee Talk Event
Fall In Love Campaign
Mother’s Day Campaign
Visting Chef Event
Memorable Memorial Day Campaign